Why Growth Fails Without Cash

    Join our webinar to learn how to keep your cash flowing and your business growing. Discover strategies to enhance profit margins, strengthen financial stability, and drive sustainable growth. Gain real-time financial visibility and optimise working capital. Don't miss this opportunity to secure your company's financial health!

    26 June 2025
    11:00 am - 12:00 pm BST
    UK&I

Speakers

Peter Dorrington
Host/Moderator
Executive Leaders Network

As the host and moderator, Peter is responsible for organising and facilitating the discussion, whilst fostering a collaborative environment where everyone's ideas are heard and respected

Donna Dobson
Demand Generation Director
Unit4

With over 20 years working in the IT sector, Donna has managed and delivered campaigns for financial services and finance departments. She's spent the past 5 years at Unit4 where she was responsible for FP&A messaging, Office of the CFO and recently financial solutions for service-based organisations.

Bob Elliott
Global Team Lead Solution Consulting
Unit4

Bob is a qualified finance professional (CGMA/ACMA) with extensive solution architect and client engagement expertise with cross sector experience in Enterprise/Corporate Performance Management (EPM/CPM) and BI.

Why Growth Fails Without Cash: A Wake-Up Call for Finance Leaders

Cashflow is often described as the lifeblood of an organization. Without cash, companies cannot invest in their future growth, retain skilled employees, or reward their investors. Cashflow is often seen as a secondary requirement to revenue, but without cash, professional services organizations will struggle to invest in their future growth plans.​

  • Most firms only operate at 70-80% of their true revenue potential (SPI report), but by tracking and improving utilization rates, the benefits can be disproportionate. According to SPI those firms that have a higher utilization rate achieve a higher profit margin and cash ratio.​
  • Irregular revenue streams, high operational costs, delayed client payments, inability to track payments, underused resources – all this strains liquidity and complicates cashflow forecasting.​
  • Inability to correctly see and report on cash can negatively impact business decisions and growth plans​
  • ​The value Unit4 brings: Improve profit margins and financial stability, while gaining full visibility of cash to help drive growth​
  • Benefits: Gain real-time clarity and visibility on finances; make smarter, faster decisions; optimize working capital.

Good news: This is a virtual event that can be attended from the comfort of your office/home, eliminating the need to travel. By choosing to attend this virtual event, you are contributing to a more sustainable future while still benefiting from valuable industry insights